AI Agents & Pipeline: The B2B Playbook That’s Actually Generating Revenue

B2B revenue teams are under more pressure than ever to do more with less, and AI agents have entered the conversation as the answer to everything. But somewhere between the product demos and the vendor promises, the actual work of building pipeline still feels just as hard. Technology is moving fast. For most teams, the results are still frustratingly slow to follow, and with all the noise, GTM leaders are left sorting through more confusion than clarity.

The Session:

This session cuts through the noise. We’ve brought together practitioners who have done the unglamorous work of figuring out where AI agents actually fit in a GTM motion, and where they don’t. We’ll get into the specific tools they’re using, how those tools connect into a working stack, and which combinations are actually moving pipeline. Expect candid conversation about what broke before it worked, which workflows are generating results right now, and the decisions made that changed the pipeline numbers for the better. No stage-managed success stories. Just real practitioners, real tools, and real plays you can take back to your team.

Audience Takeaways

• AI Agents Demystified: What AI agents actually are in a B2B GTM context, and what they’re not
• The Pipeline Opportunity: Where AI agents are creating the most immediate, measurable impact in the funnel
• From Experiment to Playbook: How to move from ad hoc AI use to systematic pipeline generation
• Workflow Architecture: How winning teams are structuring human + AI agent collaboration
• The AI Agent Tech Stack: The specific tools winning teams are using, how they fit together, and what’s actually worth the investment
• Multi-Channel Activation: Real plays for using AI agents across outbound, inbound, and ABM motions
• Avoiding the Pitfalls: The mistakes teams make when deploying AI agents, and how to avoid them
• Measurement & ROI: How to track whether your AI agent investment is translating to pipeline
• Real-world stories: What worked, what failed, and lessons learned from teams in the trenches

Meet the Presenters

Cliff Simmon

Founder & CEO, Polaris Ops

Jonathan Kvarfordt

VP GTM Strategy at Momentum, Founder at GTM AI Academy

Ryan Staley

Founder & CEO, Whale Boss

Manoj Ramnani

Founder & CEO at SalesIntel